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Showing posts from June, 2023

Music Video: BLACKPINK - How You Like That

  Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? BLACKPINK fans are known as blinks which are teenage girls and young women. the demographics for a BLACKPINK audience would be young, women.  2) What audience pleasures are offered by the music video for How You Like That? Diversion: fast pace and effects.  personal relationships: fan interaction online through social media. fans feel like they 'know' the artist.  Personal identity: copying the look of the band members and seeing reflection on screen.  Surveillance: Western audience gain knowledge of Korean  music and culture.  3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?  part of the music video when they are all together in choreography because it shows their models together and feels the power ans strength of girls. when they express the walk i

Film Industry: Black Widow

  Black Widow: blog tasks 1) List the companies involved in the creation of Black Widow. You may wish to use  Black Widow's IMDB entry  to help with this but the answers can also be found in the notes above. marvel and Disney.  2) What is conglomerate ownership? The definition is in the notes above. If you can, explain how Black Widow links to conglomerate ownership. Most major media companies are conglomerates that own a range of smaller companies (called subsidiaries). An example of this is Disney owning Marvel. 3) Analyse the film trailer for Black Widow. What aspects of the trailer tell you this is a big-budget  blockbuster  movie? very high graphics and well known actors that star in the tailor.  4) How was Black Widow promoted to an audience? List at least  three  different methods used by the film's marketing campaign. Traditional methods such as posters and teaser trailers on TV and in cinema. Stars of the film appeared on a range of TV chat shows and press events.  Fil

Introduction to Music Video: Blog tasks

  1) What are the key conventions of music video? movement, performance, narrative, visual effects, promotional device, editing and sound.  2) What is intertextuality? when one text refers another text.  3) When did music videos first become a major part of the music industry? When MTV was launched in 1981 as the first music channel that was on for 24 hours.  4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? MTV launched in 1981 and during 1980's to 1990's big budgets were spent on making innovative and creative music videos.  5) How are music videos distributed and watched in the digital age? in 2005 YouTube was launched and changed the way music videos could be viewed and artists were becoming popular through YouTube (social media) Extension tasks Read this  Guardian feature asking whether YouTube is good or bad for the music industry . What is your opinion on this crucial question? i believe YouTube is god fro

OSP assessment learner response: blog tasks

  1) Type up your  WWW/EBI feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential).  WWW: Very good analysis of the unseen advert.  EBI: you need to include more subject specific technology and link response to the theory. Eg: Q2  2) Write down what mark you got for each question. Q1: 1 mark  Q2: 6 marks  Q3: 4 marks  Q4: 4 marks  3)  Write down  three  ways that Figure 1 (promoted Instagram post by American YouTube Influencer Bri Hall - about SpecialK) appeals to an audience. Refer to mise-en-scene - CLAMPS. Costume- reflects the cereal box  Action - smiling shows she is happy with the product  Lighting- spotlight on the product and her expression on her face  4) Give  three  examples from Marcus Rashford’s website of how he communicates with his audience. - has a website for his audience to view  - posts regularly so that his viewers feel part or a relationship with him  - uses digital technology so that he can connect with his audien